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    News & Updates


March 19, 2018


Hard Knock Life

In a deep conversation about life some time ago, I was asked point blank if I have ever really had to struggle. While initially taken aback, my foolish pride kicked in as I started rattling off a slew of impressive things. “Of course I’ve struggled,” I retorted, followed by a complete biography of “First of all, I…” and “Then I…”, and “Not to mention I…”. At the end of my dissertation, I felt fairly confident I had proven my case in the court of public opinion, however, the real point of the conversation wouldn’t dawn on me until some time later.
Life has a funny way of making you eat your words. In boxing terms, it’s a counter puncher. You throw your best jab, and it comes over the top with a right hook that knocks you flat out before you even saw it coming. What I didn’t know in the midst of my rant about my “struggle”, was that life had a right hook waiting in the wings; locked, loaded, and ready show me that even though I had done things that were hard, I had never actually experienced true struggle, and it was about to show me the difference.
The time that followed was uncharted territory. Nothing I had done prior, regardless of how hard it was, could prepare me for it. It was a dark and hopeless place, which opened my eyes to a part of my brain I never knew existed. It made me question everything. It made me want to quit. It made me want to change. But in all reality, it was probably one of the most important times of my life because it made me want to take action. It showed me that doing what is hard, or difficult, in life is about testing your will to succeed. Whereas the struggle…real struggle…is about testing your will to survive.
In doing what is hard, you may come up short from time to time, fall down, or take a few losses. Don’t mistake those times for real struggle and adversity, as they will leave you hopelessly unprepared. “There are levels to this game,” as UFC champ Daniel Cormier once told an opponent, and life’s challenges are no exception. If you have done things that are hard, I commend you. If you have experienced struggle in its truest form, the kind that takes your breath away along with all your facades, don’t miss your chance to take advantage of this gift from life. It is here where you will find yourself, you will find your friends, you will find your propensity to take action, you will find your hunger, you will find what has true meaning, and most of all, you will find your will to live.
-CPT Ryan
March 12, 2018



When it feels forced. When the harder you try, the worse it works out. When everything you say is misunderstood, and everything you do is misinterpreted. When you start thinking something is just plain wrong with you, and there is no way up and no way out because, really, who would want you anyway? When you start having those feelings, and they start creeping into every aspect of your life, realize that you aren’t a failure, you have simply misapplied your passion into something which is not compatible with what you have to offer, or what you were meant to do.
We get so spun up about what we should do with our lives, we lose sight of what we could do with our lives. We mistake acceptance for success, and chase the accepted instead of the unexpected, one day realizing we have worked ourselves into something we never really wanted but thought we needed, and now we just can’t fake the funk any longer. And that’s okay.
It’s okay to be a misfit. It’s okay to lack acceptance. It’s okay to have gone down the wrong path, and it’s certainly okay to change course in exchange for what you were meant to do. The most successful among us, the truly successful ones, not the most distinguished or most decorated, but the ones who made a life of chasing their dreams, were all once the misfits who were misunderstood and misinterpreted. So make no mistake about it, you may not fit in, but why would you want to anyway?
-CPT Ryan
March 5, 2018


For Them

When you are losing faith, and coming to the end of your rope…look around. When you have tried everything you can to make your vision a reality, but you just can’t seem to get anything to work…look around. When the pep talks, the speeches, and the motivational social media posts lose all their luster and meaning, and you feel like you just can’t find the spark in anything anymore…look around. And when you are just done, tapped out, given up, and all you want is a way out of the suck…look around.
Look around and you will see the faces of the people who don’t just believe in what your capable of, they know what you are capable of. They believe in everything about you. They have your back, they have sacrificed for you, they have walked through fire for you, and they would follow you to the depths of hell, all just so you could succeed. No different what you feel, and would do, for them. Just look around. You know these people are there, even if you don’t want to admit it.
When you have lost the will to do it for you, look around, and do it for them. Be the person they see in you. Be the person they have invested their time, love, and compassion in. It can’t always be about everyone else, or for everyone else, but until you can do it for you again, do it for them. Behind every success is a low point, a point of seemingly no return shrouded by the darkest of days. But if you can just look beyond yourself for a second, and see the people behind you, there you will find the grit to keep going, because you better believe they would do the same for you.
CPT Ryan
February 26, 2018


Read For Swagger

I just don’t care anymore. I can’t. Ever since I found what it is I was meant to do, and what I was truly passionate about, I stopped caring altogether. I don’t care that it doesn’t make sense to you. It shouldn’t. I don’t care that you wouldn’t do it if you were me. You’re right. This is my grind. My dream. My life. It has nothing to do with you, unless you’re part of my tribe…in which case you better believe I’m the ride or die you want in your corner, because I don’t even care about my own welfare when it comes to my team.
I don’t care about what’s never been done before. That’s what I want. That’s what I need. I can’t do it like everyone else. It’s not in my DNA, and it’s certainly not in my plan. I can’t just read the book, I need to be the book. I want to be the one who showed up, guided by passion and fueled by purpose, who dropped a change bomb on the world that suddenly became the new “way to do it”, haters and naysayers be damned.
I don’t care if you think this side of me is too bold, too reckless, or even downright arrogant. That’s the perk of figuring out who you are, and where you want to be. I don’t have time to care about what you think anymore. I don’t care if it’s hard, I don’t care if it hurts, I don’t even care if I fail, because even if I fail 100 times, you better believe I’m coming back for that 101. My life is no longer ruled by that which I can’t have an effect on. My life is now ruled by my passion, my purpose, and my people. As for all the rest…well…I could really care less.
-CPT Ryan
February 19, 2018


Prove Your Potential

Nobody is going to do it for you. There always comes a point where you are going to have to do it yourself. People may see potential in you, they may see talent in you, they may see a future for you beyond your wildest dreams. And while that which others see in us makes us feel good, it’s not getting us anywhere. You’re never going to actually be what other people have the foresight to see in you, until you’re willing to prove your potential through personal action.
Proving potential to yourself is a uniquely individual task. You can have a team, coach, or loved one push you, and those people will be essential in your journey to success, but in the end, the livelihood of your potential rests squarely on your shoulders. Its pulse needs a plan, its reality requires risk, and its future needs your unwavering follow through. Most of all, it needs YOU. Success isn’t going to just walk up and tap you on the shoulder because you look like a good candidate; more likely, it will walk up, punch you in the gut, and take your lunch money until the day you decide to get your shit together and fight back.
Maybe the process will involve taking blind leaps forward, or maybe you’ll have to take a few steps back, or even start from scratch altogether, but either way, the decision to act is on you. Potential creates opportunity, opportunity calls for action, and action forms a reality which then creates the potential for opportunity. Sew the seeds of confidence from what people see in you, with the vision of a life you see for yourself, and create a blueprint of how you plan to combine the two into a reality which has always been waiting for you to arrive.
-CPT Ryan
February 12, 2018


Don’t Let the Bastards Get You Down

The snipers are out there…waiting. Waiting to shoot down your pride, hamper your progress, and destroy your purpose. Waiting to take shots at your new ideas, deflate your lofty goals, and destroy your unreasonable dreams. Their aim is your heart and mind, along with any place else they can make it hurt, using your shortfalls and self-doubt as their ammunition. And all along, it is their own desperate sense of self-loathing, lingering insecurities, and missed opportunities that drive them to pull that reassuring trigger.
To them I say: Take. The f*king. Shot. Seriously, just take it. Take the shot, because more times than not, I’m on the move and you’re going to miss. Take the shot to remind me to keep going. Get some hits even, because the occasional hit will ignite me, expose where I need work, and keep me hungry. Fire away, I don’t mind, because when you pull the trigger,you commit to exposing who you are, what you fear, where you are weak, and when life makes you uncomfortable, all of which I truly hope you someday overcome.
Don’t let the bastards get you down. They’re always going to be out there, just waiting for a chance to take that shot at you; because it’s easier to take a shot at someone else, than it is for them to take a look at the person in the mirror. Expect it. Every endeavor, every sacrifice, and every triumph will always be riddled with the bullets of those not daring enough to confront who they are, in order to realize who they could be. Let’s face it, none of us are bulletproof, but we are all capable of surviving the hits along the way, just muster the courage to keep going and it will all be worth it in the end.
-CPT Ryan
February 5, 2018


Perspective Check

It’s easy to get caught in the perpetual rut of feeling as though things are headed in the wrong direction, that they can’t get much worse, and that you’re nothing more than a helpless passenger on this sinking ship, clipping every iceberg as it navigates the murky waters of negativity. Although it may seem like an exercise in futility, it is essential to put yourself in your place, and remember that somebody, somewhere, not only has it worse than you, but so much so that it’s borderline unfathomable to think it can get that bad.
Somebody, somewhere, right this second, is experiencing epic tragedy, insurmountable hardship, and they are up against astronomical odds. That is their reality. It was also their reality yesterday, last week, last year, and it will probably be their reality again tomorrow. That also means despite the circumstances of their reality, they chose to get up and keep going, last year, last week, yesterday, today, and they will do it again tomorrow. So you know what? You can too.
Exercise your sense of perspective daily, as it’s probably the most valuable exercise you will do. Nobody walks this earth without becoming a victim of the world’s misfortune at some point, that’s just life. But there’s a difference between being the victim, and playing the victim, and if you’re playing the victim, you’re just playing yourself. Somebody…always…has it…worse. This is a fact. And they would kill to be in your shoes today, taking full advantage of all of your privilege and opportunity. Bad times are just as fleeting as the good times, but how you experience both is an exercise in perspective, just open your eyes.
-CPT Ryan
January 29, 2018


Chasing Creation

We all have experienced that feeling of the chase. Whether it’s chasing what we believe is the ideal life, a fulfilling career, or personal goals. Maybe we’re even chasing something that has already happened; a time in our life when we felt we were at the pinnacle of living, or what we’re capable of achieving, and we either fall into a constant state of reliving the past, or chasing how it made us feel. But is the chase just going to leave you spinning your wheels? Maybe what we need to do is create instead.
The word “chase” implies you’re a step behind, that you’re in a constant state of falling short, or that you’re following a path created by someone else. The chase is rooted in ambiguity and fueled by hope, which, as Jim Carrey once explained, “Hope is a beggar.” Don’t depend on the chase to create the life you want, or the one you once had. Put the control back in your own hands, take responsibility for your future, and go out and create, or re-create, the life you want to live.
Let’s stop chasing and let’s start creating. Creating is laying out a plan…you’re plan. Creating is ignoring the useless things people say and think while you execute that plan, while using the constructive criticism to your advantage. Creating is taking risks, with no real failure, only learning, growing, and refining. And creating is taking ownership over your life, so you never have to be a slave to the chase ever again. So exit the chase for a more promising path, drawn on a road map of your own choosing, and start living the life everyone else wants to chase for themselves.
-CPT Ryan
January 22, 2018


Just Gonna Send It

Deep in the Canadian forest, where the glistening snow blankets the wide open country side, and rolling foothills grow into majestic mountain tops, lives a brash denim clad warrior on a snowmobile steed known in action sports folklore as Larry Enticer. Okay, in all reality for those of you who don’t know him, Larry is a self-made, mullet wearing, Canadian satirical character, who rides a 1970’s era snowmobile off some outrageous jumps. That being said, Larry’s brand of humor isn’t necessarily for everyone, but he presents a point we could all benefit from.

The trademark of the self-proclaimed “Denim Danger” brand is Larry’s catchphrase “Just gonna send it”, which he confidently proclaims prior to freeing his flowing mullet locks when he launches his snow ship through the air. If things aren’t perfect, that’s okay too, because he let’s you know he’s “Still gonna send it”. And when he crashes or fails, he gets up, brushes himself off, and once he knows he’s good to go, he starts his sled back up, declares “Round two”, and sends it again.

We all need a little more “Send it” in our lives. Whether it’s trying something for the first time, pursuing something that scares you, a lifestyle change, a career change, or any other challenge in your life, stop putting it off while you wait for everything to be perfect, and just send it. Even when you think there’s a high probability of failure, still send it. And when you fall, get up, dust off, and go for round two. So whatever excuses you have for holding your greatness back, confront them with a little swag and a jean jacket, tie back your mullet, and just send it.

-CPT Ryan

January 15, 2018


What The Hell

And then one day you wake up and ask yourself…what…the hell…am I doing? Maybe you started down a certain path because you thought it was the right, or responsible, thing to do. Maybe you were trying to make other people in your life proud of you. Maybe you were subconsciously covering up your insecurities or failures. Or maybe, you don’t really even know why you went where you went, or why you are what you are. Regardless of motive, the day of reckoning between what you’re doing, and what you were meant to do, comes to all of us in due time. The question is, when that day comes…what…the hell…are you going to do about it?
The difference between pain and misery is that pain is suffering with a solution on the horizon; misery is suffering with no resolution in sight. When you wake up and realize you were meant to do something else in life, don’t let that realization turn into festering misery as you watch your shot at a better life pass you by, knowing exactly what you could have done to make it happen. Take the short term pain of starting over, and use it to start laying a foundation for change in order to hone in on what you really want out of life, and to leave the feeling of being unfulfilled behind you.
So good morning, we hope you slept well, but the day of reckoning between you and who you’re meant to be is here, and it’s time to figure out what the hell you’re gonna do about it. Whether it’s your job, your relationships, your hobbies, or your side hustle, let’s get rolling and stave off misery by lining up your plan and taking some action. There will still be pain and there will still be suffering, but your pain has a plan ready and willing to manifest itself in the form of passion…you just have to get up and go get it.

-CPT Ryan